Proposal

I will be aiming my magazine at 16 to 20 year old students. It will be for both genders as it will contain content that is suitable to both sexes. College information, such as cafe menu's, college events, course information and student union information will be included in the magazine as well as entertainment such as links to downloads and news on new music.


To grab attention I will have eye catching cover lines that appeal to young people. I will not use formal language as this will put teens off reading the magazine. I will have things about student discounts and revision tips -  things that will benefit the target audience. 


I have decided that my magazine will be called 'The Southdowns Special'. The alliteration makes it catchy and easy to remember. I did think about calling it 'Southdowns News' but I thought this sounded too serious. I also thought of the name 'College Chat' but after asking some friends I decided it wouldn't be suitable and wouldn't be taken seriously.


I will use simple fonts the are easy to read and gender neutral. To stop the front cover from looking too boring I will use two different fonts. This will prevent it from being confusing and add a slightly more interesting dimension. For example my tag line will be in a different front to other cover lines. 


'Hear it here first!' - This will be my tag line as it will make the readers believe they are getting exclusive information. It's short and snappy, something that a tag line should be. It is also persuading people to read it by letting them know there is important information inside.


My magazine will be published monthly and will have special editions for example a christmas issue, or a halloween issue. This will mean monthly information can be published in it. in December, January, May and June the magazine will focus on revision to aid students with their studies.


I will put an image of a student on my front cover so that my readers can relate to them. This will make people want to read my magazine as it will include images of people they know and people that are their age. The pictures will be taken in and around college to make it relevant to the magazine and the content. 


To make my magazine appealing to both genders I will uses colours that both sexes like. For example I won't use lots of pink, unless it is an article aimed at females. I will use vibrant bright colours that are pleasing to the eye and attention grabbing. The magazine will be published in A5 to make it easy to put in student's bag.